4 Tech Trend Predictions for Nonprofits in 2016 | npENGAGE
This week, I was fortunate to get a sneak peek at two of the nonprofit sector's leading tech experts musing on their technology trend predictions for 2016. This video of Mary Beth Westmoreland and Steve MacLaughlin forecasting how and where nonprofits, technology, and even user experience will intersect during this upcoming year is total brain candy for anyone in our space. Relevant even for a nonprofit designer like me. Here are my top 4 quotable takeaways, but I encourage you to watch the full transcript (5 min). #npTech2016: "We start focusing on the total customer experience" In 2016, MacLaughlin's assertion that our sector will stop "thinking about UX but the whole experience" might sound squirrely for a UXer like me to embrace. But Steve's right and it's relevant to all of us. In the past, we too often think about our customer or the donor experience in terms of specific channels like social or web, tasks like registering or donating, or personas like volunteer or donor. With
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